The FINANCIAL -- Cisco and TELUS announced TELUS has deployed key components of the Cisco Videoscape platform in order to extend its successful Optik TV services to mobile devices through its ‘Optik on the go' offering.

Cisco Videoscape is a comprehensive TV platform allowing service providers and media companies to extend content across devices and networks to create a new, truly immersive home and mobile television experience. Videoscape utilizes the cloud, network, and client devices together to deliver new, high-quality video experiences over the Internet.

Through the use of Cisco Videoscape, TELUS is differentiating its consumer video experience in an increasingly competitive market, while simultaneously extending opportunities for revenue generation to its growing customer base of Optik services subscribers and TELUS wireless subscribers in Alberta and British Columbia.

Acoording to Cisco Systems, with Videoscape, TELUS will offer Optik customers in Alberta and British Columbia a unique TV experience, allowing them to take their TV service with them on the go. TELUS has employed Cisco's technology and service delivery expertise in managing synergies between the cloud, network and client devices, to launch a fully hosted video content management platform to increase service velocity.

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