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Thursday, May 24, 2012
News Making Money

Customer Satisfaction Grows for Financial Institutions and Banking Websites in 2011

03/02/2012 01:48 (111 Day 01:32 minutes ago)

The FINANCIAL -- comScore one of a leader in measuring the digital world,released the 2011 edition of its annual State of Online and Mobile Banking report, which provides a comprehensive view of the key online and mobile banking trends in the U.S. in 2011.

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According to the report from comScore, draws its analysis from a survey of more than 2,000 U.S. Internet users, supplemented by data from the comScore Mobile Financial Services Advisor report and the comScore opt-in behavioral panel of over 1 million U.S. Internet users. Among its findings, the report shows an upward trend in customer satisfaction with financial institutions and their banking websites early in 2011 following a decline in previous years.

 

 

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